BARRHEAD CAMPAIGN REVEALS THIS WINTER’S TOP TRAVEL DESTINATIONS
Leading UK travel group, Barrhead Travel, has launched a new campaign ‘Love Winter’ as people look to escape the short days and rainy weather to enjoy a winter holiday to remember.
The new campaign celebrates the best of winter getaways as the travel group reports that approximately fifty per cent of new bookings are for travel this autumn and winter. October, November and December are currently the most popular booking months, signalling a surge in last minute getaways for October school holidays and festive breaks.
Winter sun is proving the most popular choice amongst UK travellers over the coming months with top departures including Tenerife, cruising from Miami, Barbados, Dubai and Lanzarote. Those favouring crisp city breaks this year are choosing New York, Paris and Krakow, according to Barrhead Travel.
The group say that All Inclusive is the top holiday choice this season while seven nights is the most popular duration.
Jacqueline Dobson (pictured above), President of Barrhead Travel, said: “Following a busy summer period, it’s great to see that last-minute holidays are still high on the agenda for many people. New bookings for departures this winter are higher than pre-pandemic, indicating the pent-up demand that accumulated over the last few years is still releasing.
Holidaymakers are seeking best value – which is why all-inclusive and cruise are in high demand for last-minute getaways. There’s also a definite transition back to high street agents at the moment as our stores are welcoming people who’ve never booked with a travel agent before. More than sixty percent of our new bookings this year have been new-to-brand, with 18-30 year olds making up most of new customers.”
Dobson noted that families had been quick to secure 2023 trips on return from their summer holidays this year.
She added: “More people have been opting to book their core summer 2023 holiday further in advance than usual – particularly families who want to lock in prices and guarantee availability and their first-choice destination for next year.
There are plenty of low deposit options, free child places, and extra discounts on offer for summer 2023 which are stimulating demand.”
Barrhead Travel has thousands of last-minute deals available for getting away this winter including European Christmas Market breaks from £349pp and four-star all-inclusive Mexico this December from just £1067pp.Visit barrheadtravel.co.uk for more information
