A new primary care small animal veterinary practice in Kidderminster, Worcestershire, will open next month to care for pets in the local area.

Called Maggie and Marlow, the practice has been designed to create a warm, welcoming environment to keep pets calm and happy during their visit. This includes separate waiting areas for cats and dogs, and comfortable consult rooms to give patients and their owners the space and privacy they need.

In addition to face-to-face customer service from its reception team, clients at Maggie and Marlow can download a free 24/7 app offering advice from qualified vets, customised articles and an online appointment booking system.

Maggie and Marlow is part of veterinary group Linnaeus, which has invested £1.5 million into the new practice. A talented local team will work at the new practice, creating eight local jobs, with more roles to be created as the practice grows.

David Walker, Chief Medical Officer at Linnaeus, said: “We are so excited to introduce Maggie and Marlow to Kidderminster, and are planning to offer high quality, accessible and personalised care to pets and their owners in the area.

We thought long and hard about the right name for the practice and listened to a range of feedback from pet owners. Maggie represents the owners who are devoted to their animals, while Marlow is the pet who loves them back.”

He added: “As pet owners ourselves, we understand the importance and strength of the bond between animals and their families, which is something we want to support and celebrate in the local community.”

Maggie and Marlow will be based at Prospect House in Lion Square, central Kidderminster. Sustainability has been considered throughout the practice’s design, which includes recyclable vinyl flooring, ceiling tiles and acoustic panelling and LED lighting throughout.

Air source heat pumps for both heating and cooling systems will make the practice energy efficient, while also circulating fresh air throughout the building. The ventilation can be switched off in unoccupied areas to reduce energy consumption.

Maggie and Marlow’s experienced clinical team will have access to five consult rooms plus a range of facilities including dental equipment, x-ray and ultrasound scanning suites, a laboratory and two surgical theatres.

David added: “Preventive care is really important to the wellbeing of our pets, which can help to reduce the need for urgent care and possibly the need for more advanced veterinary treatment.

At Maggie and Marlow, the team will offer a variety of services, including weight clinics and dental care, alongside value for money pet health plans.”