A Newcastle-based marketing agency known for its highly targeted, data-driven campaigns has celebrated the successful launch of a series of free marketing masterclass sessions, as it announces its sponsorship of South Shields FC.

Aimed at marketing teams and business owners who want to achieve growth through their marketing efforts, the first session took place at South Shields FC where Who’s Listening is now a club sponsor, and covered key topics such as elements of social, web, SEO and paid search, delivered by the Who’s Listening expert team.

Managing Director, Shane Gammage said: “As we move into 2025 and our business continues to grow, were looking for new ways not only to promote our business but also to give back to the local community. 

That’s why this partnership with South Shields FC made perfect sense for us. I’m delighted that, in the short time we’ve been working together, we’ve already been able to help Pam and the team at PRS Inclusion & Training Services – something that resonates deeply with me given my daughter’s autism diagnosis.”

The first event, which took place on 31st of January, was very well received, with attendees noting the rapidly gained knowledge delivered in a clear and concise way, as well as valuable networking opportunities.

Carl Mowatt, Commercial Director at South Shields FC, added: “I am thrilled and very excited to have Who’s Listening Ltd joining the club as a long-term partner and sponsor. I have already warmed to the ethos of Shane, Liam, and the team – their workshops and their support of PRS Inclusion & Training Services, an organisation very close to my heart, are truly commendable.”

The forthcoming sessions run from 10.30am to 12.30pm on Wednesday 26th February (Social Media Marketing for Businesses in 2025) at Aidan House in Gateshead, and 10.30am to 12.30pm on Friday 28th March (An Introduction to SEO – The Fundamentals for Your Business in 2025) at South Shields FC with tickets available via Eventbrite.

Who’s Listening has recently launched its free downloadable ‘marketing trends for 2025’ report which can be downloaded from the website.

Who’s Listening is a full-service marketing agency with specialisms in social media, paid ads (meta and search), email marketing and websites, working with businesses across the UK. Rapid growth has seen the team almost double in size recently, with plans to recruit at least two more team members in the next 12 months.