Este Medical Group has appointed Sonia Kang (pictured above) to the position of CEO UK Clinics.
Since joining the company in 2020, Sonia and her husband Bobby have been fundamental to growing Este’s name in Scotland.
In 2020, the pair made the significant move of relocating their family from Birmingham to Scotland to bring the Este name up north. The decision was driven by the observation of numerous clients at the Birmingham clinic travelling from Scotland to visit their clinic which showed there was a gap in the market.
The duo began with a clinic in Glasgow, which survived challenging times such as the COVID19 pandemic and the following lockdowns to become one of Este’s most thriving clinics. In 2023, the couple helped Este grow their Scottish presence with a new clinic in Edinburgh.
The success of both locations in Scotland and all Este clinics throughout the UK helped the company maintain their high level of service, which has resulted in multiple awards they have received.
Este is a multi-award-winning medical brand with a presence worldwide that offers the newest, most popular, and most effective treatments for skin, hair and body. They’ve grown into a respected brand with a 5-star reputation for changing lives and empowering confidence.
Sonia spoke on her appointment saying: “It’s an incredible honour for me to accept the role of CEO. We took a leap of faith moving to Scotland to help grow the brand name and this is appointment is an acknowledgment that all that dedication and hard work has paid off.
Since we launched our clinics in Scotland we’ve been honour with several awards and as CEO I hope to see even more success.”
Sonia also added more on her vision for Este’s future: “We are focused on strategically increasing our presence by establishing more clinics throughout United Kingdom including Northern Ireland.
For Este, our ambition is to grow from 11 to 25 clinics, reflecting our unwavering commitment to delivering outstanding services.”


