Edinburgh-born jewellery brand, Laura Bond is set to open its flagship store, located on Thistle Street in Edinburgh on Saturday 9th of September. Previously available online only, the new home of Laura Bond will allow customers to receive the full brand experience in person for the first time.

The new headquarters, in Scotland’s capital, will showcase Laura’s full luxury jewellery collection, provide bespoke ear styling consultations, and will soon be offering piercing services.

Designed by Laura herself, every piece of jewellery is ethically produced and made with responsibly sourced gold. The brand has attracted a strong customer and celebrity fan base including Florence Pugh, Michelle Visage, and Nathalie Emmanuelle, who wore Laura Bond to the 2022 Oscars.

Speaking of the launch, Laura Bond said: “This is a huge opportunity for us and I’m so excited to be opening our first store in Edinburgh. To say it’s a dream come true is an understatement. I can’t wait to welcome customers – old and new, from near or far – to experience our bespoke ear styling service and to get pierced in our stunning piercing parlour.

I really believe Laura Bond offers a unique experience in the world of luxury piercings and jewellery and I can’t wait to meet everyone in store.”

The new store was previously occupied by the award-winning and much-loved Edinburgh women’s boutique, Jane Davidson. After 53 years of business in the capital, the luxury brand carefully chose Laura Bond to be its successor.

Sarah Murray, Proprietor of Jane Davidson said, “The boutique had been a constant presence in my life; our customers were not only incredibly loyal, but many became dear friends. As difficult as the decision was to close our doors last year, I was always determined that if we did, then we would have to find the perfect brand to take on our property. Laura Bond is just that; we can’t wait to watch Laura and her brand grow at 52 Thistle Street.”

With each collection, Laura Bond continues to push the boundaries of delicate and decorative pieces, leaving an indelible mark on the world of conscious luxury jewellery.

Laura said: “I really believe jewellery should be an expression of the person wearing it, and each piece I design is crafted with that in mind. We are committed to creating jewellery that isn’t just saved for special occasions but tells a unique story and invites people to express themselves and mark relationships, milestones, or memories with others.”